Introducing a new brand identity for a chain of hotels is a thrilling opportunity to establish a distinct and memorable presence in the hospitality industry.
As a new player in the market, it was essential to develop a brand identity that resonates with potential guests and sets the chain apart from established competitors. A well-crafted brand identity would help build trust, loyalty, and awareness, and ultimately lead to increased revenue and growth.
Moo Creative was appointed in mid 2022 to create a brand identity for Lyvinn – a unique hybrid of a lifestyle hotel and a hostel for young travellers and workers.
Working closely with the Lyvinn team, we have produced a wide range of branded assets to coincide with first hotel opening in Frankfurt, Germany in Spring 2023. Further plans are already in motion to expand the brand across Europe.